One integrated system.
A single language.
COBI links bicycles to smartphones – and revolutionizes the experience of cycling. The internationally acclaimed system equips bicycles and modern e-bikes with intelligent assistance features. The result is more safety, more convenience and more fun on bike paths and bike trips of all kinds. hauser lacour developed the name and brand identity as well as an independent visual vocabulary with the power to communicate the innovative idea at the core of the product: COBI. Connected Biking.