Corporate Design Agentur Hauser Lacour

Brand Identity & Systems

Trust your

eyes

We develop visual identities that can grow flexibly – as consistent design systems for analogue and digital applications. A strong brand identity creates orientation, strengthens trust and unfolds sustainable value: for customers, employees and in transformation or M&A processes.

Visual branding
with strength and perfection

Is the briefing complete and are the communicative goals defined? What central visual themes, what visual communicative routes can be developed from them? Photo, video, or graphics – what medium transports the brand’s spirit? How can the new corporate design be implemented as efficiently as possible?

Based on the brand strategy and design briefing we develop a distinctive and characteristic appearance, which assures you of recognition and positive perception. The approach we adopt is structured and comprehensible – from the inspired conception of various design routes to the effective implementation of the final corporate design in your company.

OUR  SOLUTIONS

  1. Visual conception in line with the briefing/brand strategy, central visual theme 
  2. Basic elements (word/figurative mark, typography, color system)
  3. Cross-media area and layout concept, media system
  1. Imagery (photo/video), image pool
  2. 
Graphic visualizations, graphic /icon language
  3. Brand booklet, style guide, brand/CD manualal

Related

Cases